Cheering seniors, the pastel Association project from October 2021, has been postponed to 2022 due to the Covid pandemic. We wanted to give the elderly something to be joyful about, but it had to take place in conditions of maximum safety for them.
The problem: Romania’s lonely elderly spend their existence in isolation and oblivion, especially as a result of the pandemic. Socialization and relaxation are essential things they don’t have, and dynamic experiences that give them thrills are out of the question.
The solution: a day at the theater, preceded by a festive meal, was our way of giving hope, excitement and anticipation to the seniors.
Partners: the Niciodată Singur – Prietenii Vârstnicilor Association offered us their premises for the theatrical performance, the State Jewish Theater put on the performance-concert for the seniors-beneficiaries of the Niciodată Singur Association and Palace Catering offered a buffet meal for the participants. InBucate Catering also supported our initiative.
What we did through partners, donors / social media influencers / the channels on which we promoted this project:
“I don’t feel 85 anymore” is our favorite feedback, which convinced us that we had achieved our goal and that the effects were the ones we hoped for – nostalgia, joy, hope – were part of the emotional repertoire of our elderly.